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The Google Analytics export connector concerns what Google calls 'Cost Data', i.e. the ability to import (blue star) Impression, (blue star) Clicks and (blue star) Adspend metrics from the selected Data Sources in the Google Analytics Acquisition reports against the UTM dimensions.

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Tip

Once the connector is in place, Adloop will send daily data from the previous day.

To ensure quality data, Adloop will also send data from D-3 on a daily basis (this may change as we indicate in our quality policy).

A. Requirements for using the Google Analytics connector (cost data)

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Indicate the Data that will be sent as shown in the screenshot below (in yellow, what must be added or selected):

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