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iso value: lowercases and uppercases are identical between the Ad source and the Analytics one.
iso value in lowercases
iso value in uppercases
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Click on “Validate” and you are done with the matching! Easy, right?
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Here I see that my campaign “Sales September 2021” “Soldes Hiver” uses the UTM campaign “sales“SoldesHiver_sept_2021”trafic”
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I set up my matching like that:
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Tip: when you click on the field to fill while it is still empty, a list with the available values will be displayed. You can then directly click on it. |
Validate and the matching on the campaign level is done! The process is to be repeated for every campaigns and for other dimensions, if you choose to.