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Dimension name in Adloop | Dimension name in Source | Definition |
---|---|---|
Campaign name | Campaign | Name of the campaign. |
Adgroup name | Ad groups | An ad group contains a set of keywords and ads that are related to a common theme. |
Keyword | Keywords | Keywords are the words or phrases searched on when looking for a product or service. |
Match type | Match type | Match type determines how closely a search matches your keyword. The match types are broad, phrase, and exact. The same keyword can have different match types, each with a different bid amount. |
Ad ID | Ad ID | This is the unique ID associated with your ad. |
Adgroup ID | Ad group ID | This is the unique ID associated with your ad group. |
Campaign ID | Campaign ID | This is the unique ID associated with your campaign. |
Network | Network (segment) | The combined search advertising marketplace of the Microsoft Search Network. |