Metric name in Adloop | Metric name in Source | Definition |
|---|---|---|
| Followers | Number of followers of the TikTok creator account |
| Likes | Number of likes of the video |
| Comments | Number of comments made to the video |
| Shares | Number of shares of the video |
| Video Views | The number of times someone started playing your video. Replays will not be counted. |
| Engagement | Number of likes and comments and shares combined. |
| Date | Time when this video is created |
| Views videos 25% | The number of times your video was played at 25% of its duration. Replays will not be counted. |
| Views videos 50% | The number of times your video was played at 50% of its duration. Replays will not be counted. |
| Views videos 75% | The number of times your video was played at 75% of its duration. Replays will not be counted. |
Dimension name in Adloop | Dimension name in Source | Definition |
|---|---|---|
| Creator ID | TikTok creator ID |
| Creator name | Name displayed in the creator's profile. |