...
Our normalized dimensions in Adloop are:
Channel type | Normalized dimension |
|---|---|
SEA |
|
SEA |
|
SEA |
|
SEA |
|
SEA |
|
Social Ads |
|
Social Ads |
|
Social Ads |
|
Affiliates |
|
Affiliates |
|
Video |
|
Video |
|
Video |
|
Video |
|
Video |
|
Shopping |
|
Shopping |
|
Shopping |
|
Retargeting |
|
Display |
|
Display |
|
Display |
|
Display |
|
Display |
|
c - Where to find the normalized dimensions?
...
The Adloop dimensions are:
Adloop dimensions | Details |
|---|---|
| Marketing channel, most of the time it is the Data Source. |
| The parent category of the channel: SEA, Affiliate, Social etc. |
| Device used |
| |
| Adds a day (date) segmentation column to the data |
| Adds a week (week number) segmentation column to the data |
| Adds a month (month name) segmentation column to the data |
| Adds a year segmentation column to the data |
Adloop dimensions can mostly be found in the “General” category of the Dimensions menu:
...