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Metric name in Adloop

Metric name in Source

Definition

Ad spend

App install

Clicks

Comments

Conversions

Follows

Impressions

In app purchase

Likes

Revenue in app purchase

Shares

Videos completed

Videos started

Dimension name in Adloop

Dimension name in Source

Definition

Adgroup ID

Adgroup name

Ad ID

Ad name

Campaign ID

Campaign name

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