Metric name in Adloop | Metric name in Source | Definition |
---|---|---|
Ad spend | Total commission | The Total Commission (Publisher + TradeDoubler). |
Clicks | Clicks | |
Conversions | Sales | |
Impressions | Impressions | |
Revenue | Total Order value |
Dimension name in Adloop | Dimension name in Source | Definition |
---|---|---|
Affiliate | Affiliate | Publisher name |
Affiliate ID | Affiliate ID | Publisher ID |
Affiliate type | Affiliate type | Publisher type |