With Google Analytics UA
We need you to create a custom dimension in Google Analytics, in which we will put the information gathered by our script.
Specifications of the custom dimension:
scope: session
name: Adloop Click
number of custom dimensions: if you have GA360, a custom dimension for every 75 000 daily sessions is needed ; if you don’t have GA360, a custom dimension for every 50 000 sessions is needed.
Also, you’ll need the list of excluded referrers (especially payment platforms) when doing the set-up in Adloop.
You’ll find this list in GA > Admin > Property > Tracking Info > Referral Exclusion List.