f. Pinterest URL templates

Level in which I put the URL templates	Ad level
What parameters should I use ?	loopcd (for all analytics platforms including Adobe, Google or Piano Analytics) using the utm_content parameter in substitution is possible (only for Google Analytics)
URL template	Just add the following string at the end of the destination URL `&loopcd=SMp\|{adid}\|{device}` If Adloop is the only tracking template: `?loopcd=SMp\|{adid}\|{device}` If you opt for the utm_content, use this value : `&utm_content=SMp\|{adid}\|{device}`
Shoud I use both adlcoid & utm_content ?	No, just chose one parameter and keep it consistent for all Pinterest Campaigns for now and the future