Rakuten Affiliation metrics & dimensions
Metric name in Adloop | Metric name in Source | Definition |
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Ad spend | Ad spend | The net commissions earned by a publisher after adjustments such as cancellation and returns |
Clicks | Clicks | When a website user clicks on a link on a publisher site and is taken to an advertiser's site. |
Conversions | Conversions | The number of orders. |
Impressions | Impressions | An impression is a single instance of a link shown to a user. |
Revenue | Revenue | Total value of orders. |
Dimension name in Adloop | Dimension name in Source | Definition |
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Affiliate | Affiliate |
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Affiliate ID | Affiliate ID |
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