RTB House metrics & dimensions
- Support Adloop
Owned by Support Adloop
Metric name in Adloop | Metric name in Source | Definition |
|---|---|---|
Ad spend | Campaign cost | Total campaign costs. |
Clicks | Clicks | The total number of clicks without clicks originating from click bots. |
Conversions | All conversion | Number of conversions. |
Impressions | Impressions | The number of delivered ad impressions. |
Revenue | Conversion value | Amount of conversions value. |
Dimension name in Adloop | Dimension name in Source | Definition |
|---|---|---|
Campaign name | Campaign name | Name of the campaign. |